BSI CRM for AMAG Automobil- und Motoren AG
At AMAG Automobil- and Motoren AG, Switzerland's leading automobile dealership, BSI is replacing the old, isolated systems and by 2013 shall implement a customer management solution with a full range of features based on BSI CRM. First to be realized shall be Corporate Customer Support (the fleet business). This will be subsequently followed by Partner Support, which connects AMAG’s own garages and partner garages. And in the final phase, end-customers will also be looked after through the CRM. The result will be a company-wide 360 degree CRM platform for both private and corporate customers, containing solutions for Marketing, Sales and Existing Customer Care.
| Product | BSI CRM |
| Service | Customer Care | Integration | Realisation | Conception |
| Industry | Automobiles |
| Downloads |  meeting_BSI_2-12_AMAG_en.pdf |
| Links |